Ah-ha moments in branding and design

Ah-ha moments in branding and design

Project X Media is pleased to announce the new brand launch of CastShield™. This is one of those products that when you see it, you instantly think, “Ah-ha! Why hasn’t this been available before now?” It’s a simple concept with a huge purpose: the age old need to keep casts, wounds and burns free of moisture while bathing. It’s like a giant rubber sheath (available in blue or pink in S, M, L, XL) that rolls up and over your arm or leg so you can shower/bathe while effortlessly keeping your cast dry. So simple, yet so effective.

Sentek Global Launches New Website Developed by Project X Media

Sentek Global Launches New Website Developed by Project X Media

Project X Media is excited to announce the launch of the new Sentek Global website and logo design.

Project X was contracted by (then) Sentek Consulting to evolve their existing logo to reflect the company’s new name: Sentek Global. It was important from a brand standpoint to move forward without losing former brand equity. This was achieved by maintaining the horizontal rectangualr graphic component and the dark blue color while evolving the remaining elements of the logo. The name change from “Consulting” to “Global” reflects a corporate shift in both scope and areas of core expertise within Sentek.

Jen Martino selected as one of San Diego’s Top 40 under 40

Jen Martino selected as one of San Diego’s Top 40 under 40

Jennifer Martino has a guiding principle for herself and her clients at ProjectXMedia: If your business is to change and grow – as it must continuously to thrive – you must change and grow first. Martino, 37, has been guiding her clients in branding and design since founding her firm in 1996.

Owners of Project X Media featured in the San Diego Business Journal

Chris and Jen Martino run Project X Media, a branding agency combining brand consultancy with facets of a traditional advertising agency. The Solana Beach-based firm, which has offices in Los Angeles and San Diego, has worked with clients such as STA Travel, Glen Ivy Spas, Ocean Pacific and Aspen Technology.

What’s old is new again – Online branding still about making real connections

There’s something to be said about actually interfacing with someone “in person” rather than via email. And while some believe social networks are set up solely to allow individuals to connect with as many people as you possibly can, it’s really a tool that should be used in the same manner as you would introduce yourself and your company at a party or over the phone with a personal touch.